The SportsDecision MakingCompany

Accelerated decision making for college and pro sports, powered by Gen AI. Film, roster, and financial intelligence in one system — so staffs decide in minutes, not weeks.

See it in action
Financial Intelligenceanswered in 1.4s

Can we extend WR2 and still carry a portal QB at market?

Yes — $2.4M under cap with both signed.

  • 3 active contracts
  • 2026 revenue-share model
  • 47 comparable portal deals
Manual review 6 daysTracker 1.4s

2.4M+

Frames processed

847

Formations detected

12

Beta programs

0

Hardware required

Trusted by programs across

  • POWER 4
  • SEC
  • BIG TEN
  • BIG 12
  • ACC
  • GROUP OF 5
  • FCS
  • DII

One decision layer. Three engines.

Film, roster, and financial data unified under a single reasoning layer — so every question gets an answer grounded in your program's actual data.

Tracker GPT

The AI General Manager

A reasoning engine over unified roster, film, and financial data. Ask complex questions, get answers grounded in your program's actual data — not generic chatbot responses.

  • Natural language roster queries
  • Cross-league intelligence
  • Scenario modeling
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Vision Core

NFL-grade biomechanics from standard game film

Computer vision pipeline that extracts player tracking, formation analysis, and biomechanical data from video you already have. Plans that scale from Group of 5 to department-wide.

  • Proprietary vision engine
  • No wearables required
  • Multi-sport pipeline
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Financial Intelligence

Built for the revenue share era

Real-time cap space modeling, revenue share projections, roster valuation, and risk alerts for programs managing $20M+ in athlete compensation.

  • Cap efficiency modeling
  • Revenue share projections
  • Compliance-ready reporting
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One system instead of six.

Most programs run separate tools for film, analytics, recruiting intelligence, and roster finance — each with its own contract, login, and export step. Tracker consolidates those decisions onto one data layer and integrates with the systems your staff already relies on.

One system, not six

Film, roster, and financial intelligence run on a single data layer. Fewer contracts to renew, fewer exports to reconcile, fewer handoffs between the question and the answer.

Integrates with what you already run

Tracker sits on top of the video, roster, and compliance systems your staff uses today. Adoption doesn't require ripping anything out.

No hardware required

Extract NFL-grade data from film that already exists. No sensors, no stadium installation, no infrastructure line item.

Built for the revenue share era

The NCAA settlement created a $20M+/program compliance problem. Tracker was engineered for that reality from the first commit — one film pipeline, one reasoning layer, one financial model.

What programs are saying

We stopped guessing about roster value. Tracker gives our staff one source of truth across film, finances, and recruiting.
Head of Player PersonnelPower 4 Football Program
Vision Core replaced three different tools and didn't require us to buy a single sensor. Film in, formations out.
Director of AnalyticsGroup of 5 Program
The revenue share modeling alone saved us weeks of spreadsheet work every compliance cycle.
Associate AD for ComplianceSEC Program

See how much faster your staff can decide.

Book a demo. We'll walk through roster intelligence, film analysis, or financial modeling for your program.

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